UK fashion retailer Etam was particularly impressed with the high quality of the responses it got when it posted a brief on OpenAd.
It came to us when it needed in-store promotional ideas for its teen-brand, Tammy Girl.
Amongst the large number of ideas offered by OpenAd creatives were at least four which Etam's then marketing director, Breffni Walsh, would have been happy to run.
Breffni who has also had top jobs at Unilever, Pizza Hut and B&Q said: "The OpenAd process was fantastic for Etam. As a small fashion retailer, we had limited marketing resources and budget. Yet because our market is so dynamic we wanted everything done at incredible speed."
"Openad.net was able to tap into a wonderful stream of creative ideas and we could have run any number of them."
