You can use the informative calculator to see how much an idea license would cost according to OpenAd.net Standard Pricing. Use the example on the right for orientation.
These are the steps you need to take to calculate the price of an idea:
1.
Define the number and type of elements (i.e. how many print ads, how many TV ads, etc.) within the idea. Click 'Add' after each selection. Your choice will display below, under 'Elements'
2.
Enter the yearly revenue of your company (when an idea is licensed on behalf of a third party, its revenue applies)
3.
Before you define the markets where the idea will be used, you may want to see the complete list of countries within a region: Click on the '?' mark.
4.
Select the target markets (you may combine regions and countries, and you may select any number of markets. The best price will automatically apply). Click 'Add' after each selection.
5.
Review your target markets selection. You can remove any selected region or country by clicking on it.
6.
Click 'Calculate'
7.
The informative price will display in US Dollars, for both a 12-months license and a perpetual licence of this idea.
8.
The price can also be displayed in Euro or Pound Sterling, for informative purposes only.
Idea Prices
