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Nov 23 2007 | Events
Paraguayan Creative Duo Wins the Open Ad Brief at El Ojo de Iberoamerica 2007
Noelia and Jorge
This is the third year OpenAd.net has sponsored the Young Talents brief at El Ojo de Iberoamerica advertising festival. The Paraguayan duo from Sistema7 bagged the first place award, while the second place and third place went to teams from Ecuador. This year’s challenge for young creative students from Latin America, Spain and Portugal was to create generic print and TV ads promoting products for personal care in an original, innovative way. Part of the challenge was targeting not only the standard soccer mom segment, but reaching younger audiences as well.
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